Mar 20
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This is a bit old (from the Yerba Buena event back in January) – but I just stumbled upon it… Anyhow, the video provides a 5 min review of some key iPad features. The features reviewed are below:
  • Doubleclick opens a message, PDF attachment viewed, Keyboard demo.
  • Video play demo, Chapter switching, double tapping zooms into the video and making it full screen, doubletap to get out, single tap calls the controls, speakers next to 30 pin conector, microphone view, on/off switch, volume on/off.
  • New Yorker page previewed, New York Times page previewed, Bookmarks icon click, double Tapping fills the screen.
  • Calendar a week view as well as a single day view.
  • Bookshelf concept previewed, Tapping a book opens fullscreen, Page-dragging works, book font size changeable, single tap opens controls.
  • Facebook app fills the screen, Starwalk (app lets you view and identify stars – star tapping idenrfies a star).

Here is the video (PC Mag via YouTube):

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Feb 28
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Crain’s has a quite good article on the “space race” among publishers to embrace the new sales channel:

In what might be the media equivalent of the space race, upscale magazine giant Condé Nast is putting the pieces in place to become the first publisher to produce tablet e-reader editions of its titles. Wired, Vanity Fair and GQ are expected to roll out the digital versions with their June issues. Glamour and The New Yorker are likely choices to appear a month later, industry sources say.

Other publishers, including Time Inc., Hearst Magazines, Rodale and Bonnier, are also at work on tablet editions. But only Condé Nast has been meeting with advertisers and making concrete plans for specific issues.

Executives from S.I. Newhouse’s magazine empire have spent recent weeks pitching the ad community, including sending out a media kit entitled, “The Wired Slate Experience: June 2010…”

The full article can be found here: http://www.crainsnewyork.com/article/20100228/SUB/302289980

Rodale News: Men’s Health, Runners World, Women’s Health, Organic Gardening

Hearst Magaziness: Cosmopolitan, Country Living, Esquire, Food Network Magazine, Good Housekeeping, House Beautiful, Harper’s Bazaar, Marie Claire, O, The Oprah Magazine, Popular Mechanics, Redbook, Seventeen, SmartMoney, Town&Country, Veranda

Bonier International Magazines: Popular Science, Science Illustrated, History, Parenting, Mama, Working Mother, Yachting, MotorBoating, Boating Life, Transworld Skateboarding, Transworld Snowboarding, Ski, Wakeboarding , Islands, Saveur, Spa, Snow, I Form, Sund Nu, M-magasin, Costume, Tara, DV Man, GörDetSjälv

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